The Public Relations major at Kennesaw State University offers a professionally-focused, marketplace-relevant, and theoretically-rigorous academic program for aspiring public relations communicators throughout Metro Atlanta and Northwest Georgia. Kennesaw State is one of only three universities in the state of Georgia to offer a specific major in the ever-evolving discipline of Public Relations. The major offers students a public relations education that includes public relations principles, case study analysis, public relations writing, crisis communication, graphic design for organizational publications, persuasion methods and strategies, and use of social media and other multi-media communication strategies in public relations. Internships and study tours to New York and Atlanta public relations agencies supplement the traditional classroom and online learning settings.
To be eligible to apply to a major in Public Relations, students must meet the following criteria:
* Meet the School of Communication & Media (SOCM) Sophomore GPA Requirement. This Sophomore GPA requirement consists of combined adjusted 2.75 GPA in the following five courses:
* Pass the SOCM Entrance Exam with a score of 70% or highter. Students who fail to pass the grammar test in three attempts must pursue majors in other departments.
*All communication majors must earn a grade of “C” or better in all communication courses counted toward their degree.
Students may choose from any SOCM course not previously taken. The list below provides recommended electives for Public Relations majors. Please take into account any prerequisites required. (These courses may also be taken as Free Electives.)
Upper division coursework (3000-4000 level) outside of the School of Communication & Media (SOCM). These hours do not have to be taken in a single discipline, but should relate to a particular interest or career goal. Students should determine needed prerequisites. Completion of Formal Minor or Certificate Program would also satisfy the Related Studies requirement.
Any course (1000-4000) in the university curriculum. Students must earn a grade of “D” or better.